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Message: [QUOTE="Kimlo, post: 2156441, member: 2021"] To add to your post Flutterby. Brand Recognition as well, broncos have common free to air games and huge crowds at the home game, anyone who's a broncos support knows NRMA, this means for example all those people who are thinking if a insurance company, first thing to pop to there head is NRMA, if you know what i mean, OR if same price and everythign same some owuld go to NRMA because they support the broncos. ALSO brand recognition. Because broncos are so successful and competitive, NRMA, is looked at in that light. That's why it's harder for losing teams to attract sponsors, as it's not the image a sponsor wants, a sponsor wants a strong image to support. [/QUOTE]

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